The Grunt Test: Does Your Website Attract or Repel

When you first meet a person, you have less than 7 seconds to make a good first impression. This applies not only to in-person interaction but also to interactions we have with companies and brands. That means, when potential customers first visit your website, you have to wow them and you have to do it […]

Just Start: 7 Steps to Go From Surviving to Thriving

Just Start

We’ve all heard it half a zillion times. Sometimes to the point where we don’t actually hear it anymore. But it’s the most imperative part of starting, growing, and scaling a business.  Our brains are wired to survive and thrive. Trying something new is scary and our brains sense the fear. When our brains sense […]